Web site Creation Process

A basic consultation with you will determine a Web marketing strategy for your Internet presence.  We will not oversell services to you that are not needed or wanted.

We will design and produce your Web site for an hourly fee or create a proposal custom to your project.  We feel this allows maximum flexibility for you and minimum exposure to unexpected cost over runs.  Once the first estimate is produced and approved, if we discover more time is needed, we will confirm the increase with you before proceeding.

We prefer to avoid predicting estimates for generic sites as each client has custom and differing needs that can be met just as easily.

Near completion of the project, a "Changes and Final Review" summary will be delivered detailing the components that are completed, pending, and further improvement issues we've discovered may apply.  Each of these three sections detail the hours used and predicted to complete your project.

We can suggest an economical Internet Service Provider (ISP) based upon our experiences and your needs.  Initial billing for their services will be passed through to you.  Once installation is complete, the ISP will bill you directly for their monthly services.

After we submit your Web site to several search engines,  we will instruct you how to continue increasing your Web site traffic on your own.

A Web page has nothing to do with hardcopy (paper) size, but everything to do with navigation and load time.   We recommend that our clients keep their individual pages between one to four screens in length and few enough graphics to transmit under 20-45 seconds.  This page for example, though it loaded quickly, needs navigation menus installed throughout due to it's length.

We believe that the header and menu and footer should be consistent on all pages and the background should be light enough to easily read text on.  White has become the accepted standard for most businesses, though colorful backgrounds are successful for Jewelry and Photography sites, as an example.

Our clients submit their text to us in a standard word processor format via Email attachment, or on disk.  Text should be pre-formatted and edited into a final form before we receive it.  However, if it will simply be added to existing documents, formatting is not necessary

The World Wide Web is a colorful, graphical environment.  We will design a custom graphic to be used in the header of each page using your logo or other appropriate source.  We will also create a background graphic for you if requested, though we suggest a white background or a border on the left side for easy viewing.

If you have other graphics or photographs you would like used, include them on disk or deliver master proofs that we can scan and place on your Web site.

A very powerful feature of your Web site will be a response form or an order form.   Visitors to your site can give their name, address, phone, etc., as well as details about information they are looking for.  Forms can also be used as order forms for information or products.

After you've approved the Web site as we've designed it, we will install the pages on the Web Internet Service Provider's server that you've agreed upon.  To fully market your Web site, you will need to add your Web site URL (IE: "www.JurgensIS.Com") and your Email address (IE:  Craig@JurgensIS.Com) to your existing literature (letter head, business cards, brochures, invoices, statements, t-shirts, signage, ads, telephone books, vehicles, etc.) as you re-issue them.

That's what it takes to put a Web site together.  We would like to share our experience with you and become your Web site development and maintenance partner.

We look forward to serving you and expanding your marketing strategy to the World Wide Web.